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|Regal Entertainment Group Announces Grand Opening Details for Opry Mills Stadium 20 & IMAX|
KNOXVILLE, Tenn., Oct 24, 2011 (BUSINESS WIRE) -- Regal Entertainment Group (NYSE: RGC), a leading motion picture exhibitor owning and operating the largest theatre circuit in the United States, announces grand opening details for an all-new Regal Cinemas in Nashville, Tennessee. Opry Mills Stadium 20 & IMAX replaces the original Opry Mills theatre which was destroyed during a devastating flood in 2010. The official grand opening will be Friday, November 18 with first-run features including Twilight: Breaking Dawn Pt. 1 and Happy Feet 2 in IMAX 3D.
"Regal Entertainment Group is eager to open our Opry Mills Stadium 20 & IMAX. Prior to the flood, this location with its IMAX presentation attracted moviegoers from across Middle Tennessee. We believe our returning patrons will be impressed with this all-new facility," stated Dick Westerling, Regal Entertainment Group Senior Vice President of Marketing and Advertising. "Opening during the busy holiday movie season is the perfect time to offer this state-of-the-art theatre to our loyal patrons in Nashville."
Moviegoers will have their first opportunity to see the new Opry Mills theatre during Preview Events Monday, November 14 through Wednesday, November 16. Enjoy $2 movies, $2 popcorn and $2 soft drinks for these three days with all proceeds benefitting local charities. Details are available at http://www.REGmovies.com/grand-openings.
GRAND OPENING: Friday, November 18
The Regal IMAX(R) Theatre will showcase Hollywood blockbusters that have been digitally re-mastered into the unique image and sound quality of The IMAX Experience as well as original documentary-style IMAX content. Films are projected on a specially-designed IMAX screen, combined with IMAX's proprietary digital surround sound system and patented theatre geometry to create "The IMAX Experience," making audiences feel as if they are IN the movie.
Every Regal Entertainment Group IMAX theatre also offers IMAX 3D. When filmmakers choose to integrate IMAX 3D into their movies, images leap off of the screen and into the laps of the audience, further enhancing the feeling of being IN the movie. This is made possible by a combination of IMAX's powerful projection system - which simultaneously projects two separate images onto the IMAX screen - and polarized IMAX 3D glasses that audience members wear to fuse the two images into a single three-dimensional motion picture. The result is an amazing IMAX 3D Experience where the screen disappears and the movie envelopes the audience.
Upcoming IMAX movies include: Happy Feet 2 in 3D (11/18), Mission: Impossible- Ghost Protocol (12/16), Adventures of Tintin: Secret of the Unicorn in 3D (12/23),and Journey 2: The Mysterious Island in 3D (2/10).
The 21-screen theatre covers approximately 100,684 square feet and includes more than 4,500 seats. Moviegoers will enjoy digital projection in every auditorium, stadium seating, with each row elevated for an unobstructed view, and high-back rocking chairs featuring cupholder armrests which move out of the way to form seats for two.
Opry Mills Stadium 20 & IMAX will also offer the Regal Crown Club to reward frequent guests. With more than seven million active members, Regal Crown Club is the number one theatre loyalty program in the country. Through the Regal Crown Club patrons accumulate credits at the box office and concession stand to earn free popcorn, soft drinks and movies. Free membership is available at the theatre or online.
For added convenience, Regal offers a variety of ticketing options at the box office, tickets by phone at 1-800-FANDANGO; Regal Express automated ticket kiosks and internet ticketing. Opry Mills Stadium 20 & IMAX offers the latest in online purchasing convenience with "Print at Home" ticketing. Through "Print at Home" ticketing, moviegoers log-on, select a movie and showtime, print their ticket instantly from home or work, and then go directly to the ticket taker at the theatre. Regal movie tickets, showtimes, trailers and more are available with free mobile apps for iPhone, Blackberry, Android and Palm: http://www.Fandango.com/mobilemovietickets. Regal Opry Mills patrons can receive the theatre's weekly showtime information through a free e-mail service at: http://www.REGmovies.com/REGflix/sub.aspx.
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SOURCE: Regal Entertainment Group